The Associate in Applied Science (AAS) in Music Industries: Music Business is designed to provide aspiring music industry professionals with a broad background in music management, production, and entrepreneurship activities. The program combines theoretical and applied learning experiences to help students gain a strategic understanding of commercial music as both an art and profession. Students will choose a focus area among business and marketing, commercial performance, and music production. They will employ analytical and communication skills and explore aesthetic, cultural, and historical perspectives relevant to the music industry.
Details
Field of Interest
Visual and Performing Arts
Degree Type
Associate in Applied Science (AAS)
Academic Plan
Music Industries: Music Business (DEG)
Total credits required
61-70
Notes
Students must earn a grade of C or better in all courses within the program.
What You'll Learn
- Analyze the values, ethics, and key factors, including economic, legal, policy, audience, and consumer that influence the creation of music-related media products. (MGT253, MHL155, MKT271, MUC109, MUC110, MUC209, MUC242, MUC293, (COM), (CRE), [HU], [MA], [SB], [SG], [SQ])
- Utilize applications and tools to manage business and creative activities in the music industry. (GBS+++, MGT253, MKT110, MKT271, MKT+++, MTC180, MTC+++, MUC109, MUC110, MUC180, MUC209, MUC290AA, MUC293, MUC296WA, MUC298AA, MUC+++)
- Create a project plan applying project management skills. (GBS+++, MGT253, MUC209, MUC290AA, MUC293, MUC296WA, MUC298AA, MUC+++)
- Demonstrate interpersonal skills in building relationships and networking with clients, colleagues, and organizations. (GBS+++, MGT253, MKT110, MKT271, MKT+++, MUC109, MUC110, MUC293, MUC296WA, MUC298AA, MUC209, MUC+++, (COM))
- Identify opportunities for expanding creative, innovative, and entrepreneurial skills in the music industry. (GBS+++, MGT253, MKT110, MKT271, MKT+++, MUC109, MUC110, MUC209, MUC293, MUC296WA, MUC298AA, MUC+++, MUP+++)
- Analyze and synthesize musical content for social, cultural, aesthetic and historical significance. (MHL155, MUC109, MUC110, MUC242, MUC+++, MUP+++ (CRE), [HU], [SB])
- Evaluate branding, marketing communications, and sales skills to build a music brand. (GBS+++, MKT110, MKT271, MKT+++, MUC109, MUC110, MUC209, MUC293, MUC+++)
- Investigate intellectual property law, rights management, publishing, licensing, and contracts. (MUC109, MUC110, MUC+++ )
- Differentiate operating structures and business types. (MGT253, MUC109, MUC110, MUC+++)
- Analyze metrics and revenue data to improve business processes. (GBS+++, MGT253, MKT110, MKT271, MKT+++, MTC180, MTC+++, MUC180, MUC209, MUC293, MUC+++, [MA], [SG], [SQ])
- Use effective written, oral, and visual communication skills for diverse audiences and outcomes. (GBS+++, MGT253, MKT110, MKT271, MKT+++, MUC109, MUC110, MUC209, MUC293, MUC+++, (COM), (CRE), [FYC], [HU], [MA], [SB], [SG], [SQ])
- Assess the music industry and its role in the gig economy. (MUC109, MUC110, MUC209, MUC290AA, MUC293, MUC296WA, MUC298AA, MUC+++)
Required courses
Course # | Course Title | Credits |
Credits: | 26-29 |
FYE101 | Introduction to College, Career and Personal Success (1) OR |
FYE103 | Exploration of College, Career and Personal Success (3) | 1-3 |
|
MGT253 | Owning and Operating a Small Business | 3 |
MKT110 | Marketing and Social Networking | 3 |
MKT271 | Principles of Marketing | 3 |
MUC109 | Music Business: Content Creation and Copyright | 3 |
MUC110 | Music Business: Marketing and Monetization | 3 |
|
MTC180 | Computer Literacy for Musicians (3) OR |
MUC180 | Computer Literacy for the Music Business (3) | 3 |
Note: Students who have not already completed MTC180 must take MUC180 |
|
MUC209 | Music Industry Entrepreneurship | 3 |
MUC293 | Self Promotion for Music | 1 |
|
Music Industry Capstone Experience |
MUC290AA | Music Business Internship (1) OR |
MUC296WA | Cooperative Education (1) OR |
MUC298AA | Special Projects (1) | 1 |
|
Overview of Music Genres |
MHL155 | Survey of American Music (3) OR |
MUC242 | Music Genres and Styles (2) | 2-3 |
Course Sequence by Term
Restricted Electives
Course # | Course Title | Credits |
Credits: | 12-13 |
Students should work with their program advisor to select 12-13 credits from courses that align with the academic/career goals and further their development in the areas of music business and marketing, music production, and commercial performance. Courses from required courses area may not be used. |
|
Business and Marketing |
GBS+++ Any GBS General Business course(s) |
MKT+++ Any MKT Marketing course(s) |
MUC+++ Any MUC Music: Commercial/Business course(s) |
|
Music Production |
MTC+++ Any MTC Music: Theory/Composition course(s) |
MUC+++ Any MUC Music: Commercial/Business course(s) |
|
Commercial Performance |
MTC+++ Any MTC Music: Theory/Composition course(s) |
MUP+++ Any MUP Music: Performance course(s) |
Free Electives
Course # | Course Title | Credits |
Credits: | 0-1 |
Select courses 100-level or higher to complete the minimum credits required for this degree. Consult with an Academic and/or Program Advisor. |
General education requirements
General Education Requirement | Credits: 22-28 |
|
General Education Core | Credits: 12-18 |
|
First-Year Composition | Credits: 6 |
ENG101 | First-Year Composition (3) OR |
ENG107 | First-Year Composition for ESL (3) AND |
ENG102 | First-Year Composition (3) OR |
ENG108 | First-Year Composition for ESL (3) OR |
ENG111 | Technical and Professional Writing (3) | 6 |
|
ENG101 | or ENG107 and ENG102 or ENG108 is recommended for students who intend to transfer. |
|
Oral Communication | Credits: 3 |
COM100 | Introduction to Human Communication (3) OR |
COM110 | Interpersonal Communication (3) OR |
COM225 | Public Speaking (3) OR |
COM230 | Small Group Communication (3) | 3 |
|
Consult with an academic advisor about specific COM requirements if intending to transfer. |
|
Critical Reading | Credits: 0-3 |
CRE101 | College Critical Reading and Critical Thinking (3) OR |
Equivalent as indicated by assessment | 0-3 |
|
Mathematics | Credits: 3-6 |
MAT140 | College Mathematics (5) OR |
MAT141 | College Mathematics (4) OR |
MAT142 | College Mathematics (3) OR |
MAT145 | College Mathematics with Review (5) OR |
MAT146 | College Mathematics with Review (6) | 3-6 |
|
General Education Distribution | Credits: 10 |
|
Humanities and Fine Arts | Credits: 3 |
Any approved general education course from the Humanities, Arts and Design [HU] area. |
|
Social and Behavioral Sciences | Credits: 3 |
Any approved general education course from the Social-Behavioral Sciences [SB] area. |
|
Natural Sciences | Credits: 4 |
Any approved general education course from the Natural Sciences area. |
At Maricopa, we strive to provide you with accurate and current information about our degree and certificate offerings. Due to the dynamic nature of the curriculum process, course and program information is subject to change. As a result, the course list associated with this degree or certificate on this site does not represent a contract, nor does it guarantee course availability. If you are interested in pursuing this degree or certificate, we encourage you to meet with an advisor to discuss the requirements at your college for the appropriate catalog year.